Big Tech Strategies, AI Superpowers, Real-World Impact
For decades, Big Tech has mastered the art of scale—leveraging AI, data, and relentless innovation to secure explosive growth. Their secret? A disciplined, systematic approach that drives smarter decisions and market domination.
Now, consider your business: real products, genuine customers, and strict limitations—without the luxury of endless funding or massive teams. Ignoring these proven strategies isn’t just missing out—it’s a risk that your competitors will outpace you and leave you struggling in the dust.
Here’s the kicker: you’re now competing with companies who have that playbook—just without the free office snack.
AI has changed the game. The cost of building software has collapsed. Startups are launching with AI-first engines and a copy of the Big Tech strategy manual. That means your competitors are faster, cheaper, and more dangerous than ever.
The bad news? They’re coming for your customers.
The good news? You now have the same weapons.
AI doesn’t just level the playing field—it lets you play offense. If you know how to apply Big Tech’s real strategies (not just the buzzwords), you can move faster than ever before. That’s where BTStrat comes in
This is where BTStrat comes in..
We’re here to be your expert guides in applying Big Tech’s best practices, supercharged by AI, without the overwhelming bureaucracy and billion-dollar budgets.
Who We Are
We’re two Big Tech insiders with a deep track record in using AI, data, and forward-thinking strategy to scale businesses. Our journey spans traditional industries and the high-stakes world of tech giants.
Nino Tasca
After leading Product, Engineering, and Digital Sales teams in media for a decade, I spent another ten years as Director of Product Management at Google. Today, I blend these experiences to help companies like yours harness the playbooks that have propelled Big Tech to the top.
Anurag Jain
I have led AI, product, engineering, and UX teams across multiple startups and medium to large companies in various roles, ranging from CTO to Head of Product to CEO. I now lead product for a multi-billion dollar business within Google Ads. My focus has always been on transforming how businesses use AI, data, and technology to drive real-world impact—blending deep technical expertise with hands-on product leadership.
Having navigated the challenges of both traditional and tech-centric industries, we know what works—and more importantly, what failure looks like when you miss these opportunities. With our guidance, you won’t have to face costly missteps alone.
Our Framework: "Adopt, Adapt, Avoid"
Not every Big Tech strategy is suited for every business. Without a clear, actionable framework, trying to replicate their success can lead to devastating mistakes. Our three-step process ensures you invest in what delivers real results and avoid strategies that could derail your progress:
Adopt: Implement strategies that are battle-tested and ready to drive immediate results.
Adapt: Customize proven concepts to fit the unique contours of your business.
Avoid: Steer clear of enticing practices that, while successful in Big Tech, can become costly distractions for you.
At BTStrat, we cut through the complexity to give you clear, actionable playbooks backed by real-world case studies. We show you exactly how these strategies work in practice—and the consequences of not acting now.
What You’ll Get from BTStrat
Expert Playbooks & Case Studies: Learn from detailed, step-by-step guides that blend tactical playbooks with real-world examples that can be enabled by AI. See how businesses have transformed their operations and avoided critical pitfalls by applying these methods.
Deep Dives: We dissect Big Tech’s most effective practices, translating them into actionable insights that can drive immediate results.
Opinions & Hot Takes: Gain access to our expert perspectives on emerging AI trends, risks, and opportunities—ensuring you’re always one step ahead of the competition.
You’re not competing with Big Tech anymore. You’re competing with the AI-native startup that’s using Big Tech’s playbook—without the baggage.
That means you can’t afford to wait. You’ve got real products. Real customers. Real stakes. And now, with the right strategy, real firepower.
Subscribe today—because your future success depends on the strategies you choose to implement before it’s too late.
